COLLECTIVE MAVERICK UNCONSCIOUS

It does not come as a surprise that Apple’s brand new release in the already beautiful world of technology is called the “OS X MAVERICKS”. All over the internet and bristling across the ether we hear the word “MAVERICK” being whispered, blogged about shouted, and discussed. The question remains eternally…was maverickness already vibrating in the collective unconscious? Is it now being accessed by individual psyches simultaneously and globally? That being the case we are proud to announce that we were amongst the first to proclaim ourselves MAVERICK and although it is not always been easy it is good to know that even Apple has finally followed suit.